MXP4 presentation : company, vision, mission and team

  • Paris-based company with a team passionate about being part of the future of the music industry
  • Founded in 2006 by successful serial entrepreneurs in the music and gaming industry Gilles Babinet, Sylvain Huet and Philippe Ulrich
  • Venture‐backed by A‐list investors : Sofinnova Partners and Ventech
  • High profiled independant board members :
    - Jordan Greenhall (co-founder of DivX and who served as the Company's CEO until July 2007 and Chairman of the Board of Directors until December 2007),
    - JF Cecillon (Vice Chairman of The Really Useful Group Limited, former Chairman and Chief Executive Officer of EMI Music International)
  • Highly talented technical, creative and business‐savvy management team experienced in building successful technology, marketing and content-driven enterprises
  • Multi‐patented technology
MXP4 powers new interactive music solutions for artists, fans, brands, labels and distribution platforms. MXP4 is a brand new multimedia format containing music, images and texts; allowing on the fly mixing of different versions of a song; updatable over time; allowing various interactive marketing applications with the end users. The format is either downloadable or streamable. It is available both on a personal computer and on mobile phones applications. With MXP4, people don't just play the music, they play with it! this is the dna of remix culture MXP4 wants to empower." Artists roaster : Michael Jackson, Vitalic, Cindy Gomez, Soldout, Bassnectar, Sliimy, Ghostface Killah, Pink, Calvin Harris, Wax Tailor, Ophelie Winter, Nouvelle vague, Pony Pony Run Run, Missill, Dragonette, Midival Punditz, La Fouine, Birdy Nam Nam, Stereos, Basement Jaxx, Paramore, Jully Black, Pet Shop Boys, Molecule, Friends Of Friends, La Roux, The Sounds, Satine, David Guetta, The Grouch and Eligh, Britney Spears, The Grouch, Justin Nozuka, Jack Penate, Pep s, Kleerup, Dave Stewart, Lily Allen, Esser, Albin, Amanda Blank, Data, Iliona Blanc, Speech Debelle, The Bravery, Bat For Lashes, Black and White Years, Basement Jaxx…
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